Core Business and Functionality

The entity, centered around the electronic document repository, serves as a bridge between document creation and audience engagement. It allows individuals and businesses to upload, host, and share a wide variety of public documents online, transforming static files into an active asset for marketing and sales. Edocr???s platform is utilized across diverse sectors, including education, law, healthcare, finance, and real estate, by organizations that handle a significant volume of documents such as invoices, contracts, reports, and marketing materials.

The primary objective is to enhance demand generation and brand building for its users. By facilitating the online publication of materials like white papers, brochures, case studies, technical manuals, annual reports, and training documents, Edocr makes content easily discoverable by prospects and customers, aiding them in making informed decisions.

Products and Services

Edocr???s offerings are segmented into publishing tools, document management features, content monetization options, and advanced lead generation capabilities.

1. Digital Publishing and Document Management

• Document Repository: Provides an online database and digital library for long-term storage and hosting of various document types. The platform supports a wide array of formats, including Word documents, PowerPoint presentations, PDFs, and OpenOffice.org XML documents, without requiring conversion for viewing.
• Content Sharing: Enables the easy and wide distribution of published content to a new audience.
• Embedded Document Viewer: A key service is the ability to embed a mobile-responsive, browser-based document viewer directly onto the user's website or blog. This viewer, often powered by Accusoft Prizm Doc technology, allows for seamless content viewing across different operating systems and devices without the need for additional plugins.
• Search Engine Optimization (SEO) Enhancement: Edocr is designed to be an effective tool for improving a document's SEO. It processes uploaded documents, releasing the text for excellent search engine indexing, which helps improve the content's visibility and search rankings.
• Metadata and Organization: Users can add thumbnails, clear titles, and descriptions to their documents for greater clarity and organizational purposes. The platform also utilizes a system of 'collections' to categorize and manage published content.

2. Lead Generation and Content Marketing Tools

The platform functions strongly as a demand generation engine, with features specifically designed to capture and manage prospective customer information.

• Gated Content: A critical feature allowing users to generate leads by requiring visitor information, such as an email address, before granting access to a document.
• Lead Monitoring and Tracking: Provides round-the-clock document monitoring services. The system tracks leads by observing the profiles of customers and prospects and recording the activities they perform related to the published documents.
• Lead Export and CRM Integration: Captured lead activity and data can be downloaded in a CSV format or exported directly to leading Customer Relationship Management (CRM) solutions, such as Salesforce.com and Nimble, for better lead quantification, nurturing, and engagement. This integration is intended to shorten the lead qualification time for sales teams.
• Workflow Management: Offers tools for automatic task creation and workflow management to streamline the post-lead capture process.

3. Monetization and Pricing Structure

Edocr includes a feature to directly monetize published materials, establishing it as a document sharing marketplace.

• Document Sales: Publishers can set a sale price for a variety of publications, including e-books, academic papers, research reports, and business templates, allowing them to earn income from their content. A transaction fee is applied to each sale.
• Subscription Plans: The service is available through tiered pricing plans that cater to different business needs:
  • Free Plan: Provides basic features like ad-supported viewing, limited storage, and a few collections. Documents on this plan are not typically SEO indexed.
  • Premium Plan: Offers advanced features, including the removal of ads, increased storage and collections, and a specific annual quota of SEO-indexed documents.
  • Professional Plan: Designed for higher-volume users, providing further increases in storage, collections, and a significantly higher annual limit for SEO-indexed documents, alongside private collection capabilities.