Nordic 24/7 Services Oy is an innovation and technology company headquartered in Espoo, Finland. Founded by engineer Veli Eloranta, the company operates primarily in the commercial refrigeration and point-of-sale (POS) / point-of-purchase (POP) retail display sectors. Operating under its flagship brand Home of Cool™, Nordic 24/7 Services Oy was established to disrupt traditional beverage cooling systems by engineering sustainable, eco-friendly, and lightweight cooling solutions designed specifically for major beverage brands, retailers, and commercial venues.
The development of the company’s technology involved key research collaborations, including early studies with the VTT Technical Research Centre of Finland, funding from Business Finland (formerly Tekes), and support from the European Union’s Horizon 2020 research and innovation framework.
Core Technology & Innovation
Traditional commercial refrigerators rely heavily on mechanical compressors and chemical/gaseous refrigerants, which introduce issues such as heavy weight, noise, mechanical vibration, high maintenance needs, and potential environmental damage from discarded units.
Nordic 24/7 Services Oy developed a patented cooling design based on solid-state thermoelectric (Peltier) cooling principles combined with proprietary airflow and thermal management systems.
Key Technological Features:
Compressor-Free & Chemical-Free Cooling: The cooling units function strictly via electric power, eliminating the need for toxic or flammable chemical refrigerants and mechanical compressors.
Patented Airflow Management: The core invention optimizes weak/limited thermoelectric cooling capabilities, directing hot and cold airflow to achieve internal chilling performance comparable to traditional compressor units.
Modular Construction: The cooling mechanics are designed as modular inserts, allowing the same internal cooling architecture to be integrated into diverse display structures, including temporary cardboard displays, wooden fixtures, or metallic frames.
Eco-Friendly Materials: Units feature recyclable materials, such as bio-composites and wood composites, replacing standard heavy plastic and sheet metal enclosures.
Products & Solutions
Nordic 24/7 Services Oy provides cooling platforms tailored for high-density retail environments, beverage marketing campaigns, and specialized POS/POP installations.
1. Home of Cool™ Vending & Point-of-Sale Coolers
The company's primary commercial line, Home of Cool™, consists of compact beverage coolers aimed at bottling companies, beverage brands (beer, soda, and energy drinks), and retail vendors.
* Ultra-Lightweight Design: Units are up to 90% lighter than standard commercial refrigerators, significantly reducing logistics and transportation emissions.
* Vibrationless & Silent Operation: The absence of moving compressor parts ensures quiet performance and eliminates floor vibration, making the units suitable for placement on counters, elevated shelves, or light promotional stands.
* Space-Saving Footprint: Electric cooling hardware takes up significantly less internal volume, maximizing product storage space relative to the total unit dimensions.
2. Custom POS / POP Display Integration
Rather than selling fixed commercial refrigeration boxes, Nordic 24/7 Services Oy works with interior designers, retail architects, and brand marketing agencies to integrate its cooling modules directly into point-of-sale displays.
* Cardboard & Eco-Display Integration: Due to low heat production, light weight, and a lack of vibration, the cooling engines can be safely housed inside cardboard or lightweight promotional displays.
* Flexible Aesthetics: The modules allow brands to create tailored shapes, counter-top minibars, and impulse-buy stations at checkouts where heavy conventional coolers cannot physically fit or operate safely.
3. IoT & Intelligent Asset Management
The company builds intelligent tracking and monitoring capabilities into its units:
* Unit Traceability: Helps brand managers track cooler location, usage, and shelf presence, tackling the industry-wide problem of lost or mismanaged retail assets.
* Maintenance-Free Architecture: With zero moving mechanical parts in the cooling system (apart from solid-state electronics and low-power airflow fans), the coolers are designed to operate virtually service-free over their lifecycle.
Target Markets & Business Model
Nordic 24/7 Services Oy operates primarily under a Business-to-Business (B2B) model. Its core customer segments include:
Global Beverage Brands & Bottlers: Companies seeking promotional coolers for canned and bottled beverages that reduce operational expenses (OPEX), align with corporate green initiatives (LEED/ESG goals), and drive impulse sales in retail environments.
Retail Display Manufacturers & Designers: Store setup agencies and POS manufacturers looking to incorporate active refrigeration into custom retail fixtures.
Commercial & Hospitality Venues: Convenience stores, gas stations, self-service restaurants, and hotel minibars where space efficiency and quiet operation are critical.
Please note: This information is generated by AI. For legal use, verify with company sources.
