Airtime is a US-based software company focused on developing essential tools for modern video communication. The company's identity is intrinsically linked to its predecessor, mmhmm, a well-known video presentation app launched in 2020. In early 2025, mmhmm, founded by tech entrepreneur Phil Libin (co-founder of Evernote), evolved and rebranded as Airtime to reflect a broader mission. The company operates as a fully distributed team, embodying the future of work it aims to empower. It is backed by prominent venture capital firms, including Sequoia Capital and Softbank Vision Fund.
The core mission of Airtime is to solve the problem of "video fatigue" and elevate the quality of virtual interaction. The company believes that while video has become a permanent and essential fixture in professional life, the tools for it have remained static and uninspired, often trapping users in boring boxes. Airtime's goal is to make video communication as human, engaging, and creative as in-person conversations. It aims to provide a toolkit that allows individuals and teams to look more professional, present ideas more effectively, and build stronger connections, whether they are in a live meeting, recording a presentation, or creating content.
What the Company Actually Does
At its heart, Airtime develops and offers a suite of software tools designed to enhance how people appear and present themselves on camera. The company does not operate its own video conferencing platform; instead, it creates applications that work seamlessly with popular, established platforms like Zoom, Google Meet, Microsoft Teams, and Cisco Webex. This positions Airtime as an enhancement layer, giving users powerful production capabilities without forcing them to switch from their existing communication tools.
The company's primary activity is the creation of intuitive software that puts the user in control of their digital presence. This involves giving them tools to customize their appearance, interact with content dynamically, and record polished presentations with minimal effort. Airtime's approach is to merge the presenter and their content into a single, cohesive visual experience, moving beyond the limitations of basic screen sharing. By doing so, it helps professionals maintain audience engagement, communicate with greater clarity, and reinforce their personal or corporate brand identity in every virtual interaction.
Products and Services
Airtime's offerings are centered around two main software products: Airtime Camera and Airtime Creator. These tools can be used independently or together to cover the full spectrum of video communication needs, from live meetings to asynchronous recordings.
1. Airtime Camera
Airtime Camera is a powerful virtual camera application that serves as a replacement for a computer's default webcam feed in any video meeting app. Its purpose is to give users complete control over how they look on screen, making their presence more professional, branded, and expressive.
Key Features:
Custom Looks & Branding: Users can design a personalized or team-wide "look." This includes setting custom backgrounds (static or animated), adding logos or watermarks, and applying color tints or filters to create a consistent, on-brand appearance.
On-Screen Information: The tool allows users to display dynamic information overlays, such as their name and title, location, or a brief status update, directly within their video frame.
Presentations and Screen Shares: Users can share their screen, a second camera feed, or presentation slides within their camera view, appearing alongside the content rather than being replaced by it.
Visual Reactions: To make meetings more interactive and fun, Airtime Camera includes a library of reactions, allowing users to pop up a GIF or an animated effect on screen to express themselves without interrupting the speaker.
Team-Wide Styles: Companies can create and share a consistent "look" across their entire organization, ensuring every employee presents a unified and professional brand front in external meetings.
2. Airtime Creator
Airtime Creator is a sophisticated yet easy-to-use video presentation and recording tool. It is designed to help users create compelling, studio-quality videos without needing a production crew or complex editing software. It addresses the need for both live presentations and polished, asynchronous video messages.
Key Features:
Interactive Presentations: The core feature allows a presenter to place themselves directly on the "stage" with their content. They can move around, resize their video feed, and point to specific parts of their slides, images, or shared screen, creating a much more dynamic and engaging experience than a traditional screen share.
Recording and Editing Studio: Airtime Creator functions as a simple recording studio. Users can easily record their presentations, trim unwanted sections, and change backgrounds or layouts post-recording. An AI-assisted script feature is also available to help users structure their thoughts.
Collaborative Recording: A standout feature is the ability for multiple people (up to 10) to join a session and record a presentation together. All participants can appear on the same virtual stage and interact with the same content simultaneously, making it ideal for team presentations, interviews, and panel discussions.
Asynchronous Communication: The tool is designed to facilitate "better-than-a-meeting" communication. Users can record a detailed presentation or update and share it via a link, allowing colleagues to watch it on their own time. This helps reduce the number of live meetings required for information dissemination.
Multiple "Rooms": Users can set up different virtual "rooms" with pre-configured layouts and content, making it easy to switch between various presentation modes or topics seamlessly during a live or recorded session.
Please note: This information is generated by AI. For legal use, verify with company sources.
